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So where is the problem. Apple should just allow other app stores. The people who prefer the "safety" of a walled garden can stick to Apple's AppStore. It's just about having choice.


I don’t think the “choice” is that simple. If I only want to trust Apple with my credit card data, right now I can do that and buy any app on the iPhone. In a multi-store world, I might then have to give my card info to other vendors because an app (Fortnite, say) decides to be alt-store exclusive. That would eliminate my choice to have a single trusted payment processor. If that current experience is part of _why_ I might like an iPhone, wouldn’t a multi-store world be limiting my choice since now both major vendors would be providing the same experience in that realm?

(I don’t mean to imply that one choice is necessarily more valuable than the other, just that they both exist.)


If Apple really cares about security, they'll allow these alt stores to use Apple Pay's APIs, even if this specific payment mean adds 30% to the price.




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